Project
Strategic Support & Socio-Economic Footprint
Barratt Developments PLC
When Barratt Developments wanted to take a fresh look at its land and planning strategy they came to Lichfields for advice and support. We carried out research on the competitive landscape for house building, scanned the horizon for changing market trends, and looked at the long-term demographic trends. We considered the changing planning and policy environment, and helped Barratt reflect on what all this meant for its strategic approach.
Lichfields has also assessed the socio-economic footprint of the company for a number of years, with this forming part of the Group’s annual sustainability reporting. We have presented this in a series of engaging infographics.
The above sits alongside an ongoing role providing planning, economics, and graphics support to Barratt on a range of corporate initiatives, including strategic site finding, land appraisal tools, and graphic design for internal and external documentation.
We asked Lichfields to undertake some research to assist the formulation of our land and planning strategy going forward. The analysis was sound and well presented. It assisted the Board in arriving at a consensus position of the actions required for the months and years ahead.